It Don’t Matter

It was 1982. We’d just landed the biggest job yet, two of us, all the interior and exterior paint, stain and varnish for a commercial restaurant and bar venture. It turned out that the general contractor went belly up, and we’d never get paid, and that this would be the straw that broke the camel’s back for our tiny painting company. But we didn’t know that.

One of the investors drove an old Cadillac. It sported a bumper sticker that read, “It Don’t Matter”. It took me a couple of weeks, but I finally managed to catch up with him.

“Hey, Gary”, I asked — “What’s the deal with the clever bumper sticker, bad grammar and all: what does it mean?”

“It don’t matter”, came the reply.

“No”, I said, “What I’m getting at is the phrase it don’t matter itself – what is it supposed to mean?”

And Gary laughed and said, No, I still didn’t get it. “It doesn’t matter what it means. It don’t matter!”

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